THE ABOUT PAGE THAT SELLS
A 3-part podcast mini-series to help you fix the most overlooked page on your website—and turn it into a trust-building, client & customer-converting machine.
Most female business owners treat their About Page like a résumé or bio.
But if you haven’t looked at yours in over a year… it might be quietly costing you Clients & Customers!
⏱ Just 3 short episodes. No fluff. Listen while you walk, drive, or fold laundry.
🎧 No opt-in required—just hit play and go.
👇START HERE👇
In this episode, you’ll learn:
✅ Why treating your About Page like a bio is a sales-killer
✅ What makes it one of the most powerful (but underestimated) pages on your site
✅ How to start turning visitors into buyers with a few simple copy shifts
EPISODE 1: Why Your About Page is Your SECRET SALES Tool!
Created by Gina Whitehouse, Expert Conversion Copywriter & Host of the 7-Figure Copy Podcast!
EPISODE 2: 5 Common About Page Mistakes—and How to Fix Them FAST
In this episode, you’ll learn:
✅ 5 common About Page mistakes that smart entrepreneurs make
✅ Why your bio might be falling flat (and how to fix it fast)
✅ A simple storytelling tweak that helps your audience trust you faster
Want the FREE Checklist that goes with each episode?
Grab your About Page Checklist & find out if you’re missing any of these 7 Essential Copy Elements that you need to SELL your product, service, or offer!
EPISODE 3: How to Use Your About Page to Showcase Your Expertise & Build Trust
In this episode, you’ll learn:
✅ How to balance personal connection with professional credibility
✅ A simple pivot that makes your story more strategic (without feeling salesy)
✅ How to highlight your expertise while still sounding like you
Bookmark this page and come back when you’re ready to make your About Page your hardest-working sales tool.
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